This episode unpacks the essential components of strategic management, from defining strategy to effective implementation and control. Using insightful examples like Netflix's market entry strategies, Microsoft's legal adaptations, and Unilever's resource allocation, we illustrate frameworks such as PESTLE, SWOT, and the BCG Matrix. Learn how top-performing companies like Amazon and IBM succeed through proactive strategies and adaptable practices.
About the podcast
THE STRATEGIC MANAGEMENT PROCESS Introduction Strategic management is a process that involves a series of steps. They Include: 1. Performing an environmental analysis 2. Establishing organizational direction 3. Formulating organizational strategy